
Our Commitment to Reducing Environmental Impact
Making Sustainable Tourism the Standard, Not the Exception
Our mission is to reshape the tourism sector into one that actively champions sustainability and responsibility at every level. We are driven by the belief that travel should not only be a means of exploration but also a force for good—positively impacting the environment, cultures, and local economies. Our vision for 2030 is to establish ourselves as the leading platform for adventure travel, where every tour operator on our platform integrates sustainability into their operations. We aim to foster a global community of travelers who can explore the world responsibly, leaving behind a positive impact on the places they visit. By embracing and promoting sustainable practices, we are committed to making responsible tourism the expected norm, not just an optional choice. With our collective efforts, we seek to create a lasting, positive legacy for future generations while enriching the travel experience for all. Let’s work together to ensure that every adventure contributes to a healthier planet and stronger communities.
Citizens
Our team is a vibrant mix of people from over 40 different nations, all working together toward a shared mission of creating positive change. We believe diversity is key to driving innovation and fostering creativity. Our goal is to provide an inclusive environment where everyone feels valued, respected, and empowered to achieve their best, no matter their background or viewpoint. That’s why we offer flexible hours, the option to work remotely, and mental health resources to ensure our employees thrive.
We recognize that supporting our employees is only part of our responsibility. We are equally committed to ensuring fair and ethical working conditions for all those involved in our organized adventures. We believe that sustainable and meaningful travel experiences are a valuable means of fostering cross-cultural understanding and enriching lives. At the same time, we acknowledge that tourism can sometimes have negative effects on certain destinations and communities. That's why we strive to ensure our adventures are responsible, equitable, and provide positive benefits to all stakeholders.


Earth
We recognize the importance of animal welfare in responsible travel and are proud to align with the guidelines established by Intrepid Travel and World Animal Protection. We encourage all of our operators to adopt these guidelines when crafting itineraries and choosing suppliers. This commitment helps ensure that our travel experiences benefit both the environment and the communities we explore.
Central to our sustainability efforts is the Measure, Reduce, Compensate framework. We are committed to setting climate action targets in line with the Paris Climate Agreement and recognized as science-based targets. Our ongoing focus will be on measuring and reducing emissions, as well as actively contributing to efforts that limit global warming.
Long-term Economic Progress
Our goal is to align with the targets of key Sustainable Development Goals (SDGs) such as No Poverty, Decent Work and Economic Growth, and Partnership for the Goals. We recognize that the tourism sector has the power to provide employment, stimulate local economies, and increase foreign exchange. However, we also acknowledge that if not managed responsibly, tourism can harm the environment and local communities. Therefore, we are committed to advocating for sustainable tourism practices that deliver lasting positive outcomes for all parties involved.
By partnering with operators who focus on hiring local guides and supporting locally-owned accommodations, restaurants, and businesses, we help drive the economic growth of our destinations. At the same time, we support the preservation of local cultures, traditions, and ecosystems by encouraging responsible tourism practices.
We believe that partnerships play a key role in reaching our objectives. By working together with stakeholders across the tourism sector, we can develop the necessary resources to encourage sustainable tourism practices. This involves supporting efforts that raise environmental awareness, conserve natural resources, and safeguard wildlife and biodiversity. Through collective action, we can build a world where everyone has the opportunity to flourish.
